“Street-Smart”
Email Secrets

Of An Email Marketing Strategist
Who Lives And Dies By His Results...

  • A neurological discovery that makes it super easy (even for newbies) to write money-making emails. 
  • How to accurately test your emails without using tracking links or software.
  • A secret way of using PayPal to get almost 100% email open rates... AND as much as double your up-sell rates.
  • How to quickly knock out profitable emails in 15 minutes or less... even if you're not feeling energetic or have "brain fog."
  • A little-known way to use your prospects' mobile phones to increase their chances of buying from your emails.
  • "Ninja" ways to thwart the spam filters....

Dear Friend,

          If you'd like to beef up your sales by as much as 100%, 200%, even 300% (or more)... using simple little emails you can type out in 15-20 minutes (or less), then this letter will show you how.

          Here's the story:

          My name is Ben Settle.  I'm a direct response copywriter and email marketing specialist.  Some of my clients have included Ken McCarthy (7-figure email marketer, and Internet marketing "pioneer")... Mike Dillard (multi-million dollar info-marketer who also has consulted Robert Kiyosaki's website team)... and Captain Chris Pizzo (world leader in the hyper-competitive self defense niche).  I'm also the Chief "Conversions" Officer for the Internet's largest Golf info-publisher (routinely writing and testing emails to multiple 100,000+ name lists).  And in addition to that, I am currently re-writing emails for CarbonCopyPro -- one of the Internet’s biggest marketing education and resource companies.

          Anyway, why is this important for you?

          Because I have just created a new course revealing all my most profitable strategies for writing emails that get read, clicked and bought from.

          And (for now) I am releasing it publicly to those who qualify.

          What do I mean by "qualify"?

          Well, for one thing...

This Course
Is Not "Cheap."


          In fact, it's pretty darn expensive.

          It's not for people looking for pretty graphics or dozens of hours of content, either.  (There are zero graphics, and it is designed to be learned in under 5 hours.)

          And it's definitely NOT for people looking for a "magic pill." 

          To help you decide if it's for you or not, here's what's inside:
  • A "stealth" way to write emails that LOOK like content and teaching... but are really pure selling.  (This little-known type of email looks nothing like a sales pitch, is eagerly read by most people, and does a FAR better job of selling than the direct approach.)
  • The "nuclear option" subject line that is so potent it's almost guaranteed to get opened by lots of people on your list. (Even by people who never open your emails!)
  • Exactly how many emails to send before asking for the sale.  (This comes straight from one of the Internet's savviest email testers.) 
  • What Australians know about writing extremely profitable emails that most other people don't. (And how to use this secret from "down under" right away no matter where you live). 
  • The completely un-scientific (yet 100% accurate) way to test emails without using any tracking links or software.
  • A neurological discovery that lets even total newbies write emails that get read, clicked and bought from. 
  • 21 examples of how to turn ordinary, "boring" events into dozens of profitable emails. (I've made sales from emails talking about everything from my dog pooping in the rain to the time I farted in study hall as a kid.  Learn how to do this, and you can spin almost ANYTHING that happens to you — or has happened to you in the past — into sales.)
  • Exactly what to write in your first auto-responder message that can  1.) Bond new subscribers to you right away 2.) Build unbreakable trust and 3.) Persuade new subscribers to buy what you're selling on the first contact. 
  • How to plug your products or services in EVERY email you send out... without sounding obnoxious or turning people off. (In fact, do it the way I show you, and people will practically look forward to clicking on your product plugs!)
  • What to do to the links in your emails to get even your most skeptical and hostile prospects to trust you.  (I learned this technique from email marketing "pioneer" Ken McCarthy, and it's one of the single best ways to build long term readership and buyers I've ever seen.)
  • The "un sexy" subject line format that often gets unusually high open rates when tested. (Just for kicks, I once used this kind of subject line as an ezine article title, and it got more views within 4 months... than all my highest viewed articles did in the previous 4 years!)
  • How to use all the content other people put out to make more sales from your emails.  (And without swiping or breaking any copyright laws.)
  • The best way to write emails if you are selling information. (And also... the best way to write emails if you are selling a service or a physical product.)
  • A "caveman simple" way of launching new products just with email.  (I learned this from studying how a certain multi-billion dollar Hollywood studio launches its new movies.  There's nothing complicated or fancy about it, yet it can multiply your conversions through the roof!)
  • A secret writing "trick" (discovered by a computer scientist) for getting unusually high readership and...
How To "Jimmie" Your Emails
To Make Them Easier To Keep Reading
Than To Stop Reading.

          Not 1 in 1,000 email marketers does this.    

          And yet, it's helped my emails pull huge responses — especially in the ultra competitive golf niche (where people are often on multiple lists that are emailing them 2, 3 even 4 times per day). 

          More:

          This "trick" also makes your OTHER writings more responsive, too — including your sales letters, PPC ads, ezine articles, blog posts, and even your social media messages (especially tweets). 

          Best part? 

          It's monkey-simple to learn and use, too.

          But that's just for starters, here are some more email strategies included in this course:
  • The #1 EASIEST way to write a profitable email ever invented. (Believe it or not, your brain WANTS you to write this way... and your prospect's brains WANT you to deliver the information in this exact format.)
  • How to use strange and bizarre events to stick out like a sore thumb in your readers' inboxes almost every time.  (Especially when surrounded with a bunch of the "same old, same old" goo-roo email offers.)
  • A very simple auto-responder secret (seen in "Dear Abby" columns) a few, very savvy marketers use to sell millions of dollars worth of products online each year. 
  • How to virtually eliminate spam complaints by sending MORE email.  (I admit, this secret is a little weird, but if you follow my instructions, it works like gangbusters to get near-zero spam complaints.)
  • A "dignified" way to use misspellings and horrible grammar to sell more products in your emails. 
  • The secret reason why valuable free content emails are now deleted in MASS today... and how to make sure you're not one of "the deleted." 
  • Why the most profitable emails are written FAST. (And how to write your emails in as little as 10-15 minutes per day.)
  • Why it's a big mistake to say "click here" or use any other kind of call-to-action verbiage in your emails.  (Besides the spam filters zapping your message, there's another hidden reason why this destroys sales.  Here's what to do with your links instead.)
  • Which is better — HTML or plain text emails?  (Obviously, you have to test to learn the answer for your business.  BUT, what's not so obvious is that using the most responsive format can actually hurt your sales long term.  Here's what I suggest doing.)
  • A secret spammer technique that lets legitimate marketers legally and ethically get more sales.  (Don't worry, people actually LIKE when you do this — and even welcome it.)
  • 13 ways to write subject lines that get into peoples' "psychology" so they almost cannot resist at least opening your emails and checking out what you have to say. 
  • How to quickly knock out profitable emails even on days when you're not feeling energetic or have "brain fog."
  • A little-talked about way of using your emails to sell to people who are not even on your list!
  • How to write emails even if you hate writing and find it extremely hard. (It's a statistical fact that most people hate writing. Here's a "fool proof" way to make writing not only easy, but fun!)
  • How to make your emails "distraction proof."  
          This is the most important email skill you can possess.

          Why? 

          Because think of what competes for your reader's attention when they get your emails:  Multiple incoming ("screaming crisis") emails from friends, family or work... a flurry of instant messages popping up on their screens... skype calls... ringing phones... FaceBook updates... Tweets... crying children... and dozens of other things that can detract from your message.

          As a result, most emails are deleted on the spot.

          But, you won't have to worry about that.

          Because in The Street-Smart Email System I'll show you my secret way of cutting through ALL of this clutter, and get complete, undivided attention every time you send out an email. 

          In fact, if you do this part right (the way I teach)...

People "Tune In" To Your Emails
Each Day As Eagerly As They Do
Their Favorite TV Or Radio Show!


          They almost can't help it — they'll need their "fix" of you each day.

          Here are a few more secrets inside this course:
  • How watching a certain popular TV show (from the 1990's) can dramatically increase the response of your emails (I've gotten many of my best, and most profitable email themes and ideas just from watching this show.)
  • How to "program" (like a computer) your brain to give you an almost unlimited number of ideas for your emails at will.  (This is how I'm able to write daily emails for multiple businesses almost without strain.  In fact, when you do this, your problem won't be coming up with new ideas... it will be trying to remember them all!)
  • The secret Ronald Reagan negotiation strategy (used by some of history's most persuasive men and women) that can make almost any email more responsive and profitable. 
  • The fastest and easiest way to get freebie seekers to unsubscribe off your list, while also getting the "fence sitters" to buy at the same time.
  • The one kind of subject line to use if you absolutely MUST get the email opened.  (The late great copywriter Gary Halbert did this ALL the time in his most successful sales letters and ads.)
  • Is there a best time of the day for sending emails?  (Someone asked what time of the day I would send out an email if I was going to be be-headed if the recipient did not open it.  Here's my answer.)
  • Clever ways (used by some of the Internet's top email marketers) to reduce spam complaints and unsubscribes.  (Some of these ways are "unorthodox", but they all work, and chances are your competition is NOT using them).
  • Word-for-word, the single most important part of your email to test.  (Many tests show this "sleepy" part of your email can be even MORE important than your subject line!)
  • How to create email surveys that will show you (1) exactly what your list wants to buy and (2) how much money they are willing to pay.  (Potentially letting you know exactly what to sell to your list and how much to charge before you even create your product!)
  • The most profitable number of times to plug your links in an email.  (And why the "P.S." is not always the best place to put a link!) 
  • The "water cooler" subject line that is extremely hard for people to resist opening.  (I figured this out several years ago while watching people yapping away at a job I worked at.  Best part: It takes zero creativity whatsoever.)
  • How to take the pressure and anxiety off of writing emails.  (This tip is used by world class athletes who compete under immense pressure with lots of money at stake.  And it's perfect for when you need to get an email out and don't want to "choke" under the pressure.)
  • A small change you can make in the way you distribute your emails that is so powerful, there is only ONE case I know where it did NOT increase response! (I cannot guarantee this will work for you, but it does work for most people who try it, and one marketer I know said he got a 3,333% response increase doing it!  It's so ridiculously easy, too.  Just follow my simple instructions and see for yourself.)
          I could go on and on with this. 

          That's just a small taste of what's in this course, and we haven't even scratched the surface of all the tips, strategies and ideas inside.

          The course includes:
  • 12 audio CD's  (the "meat" of the course is the first 6 CD's, which is a little under 5 hours of content.  The other 6 CD's are bonuses — see the "PS" below for details)
  • 1 data CD (with all the audio bundled on as MP3's in case you'd like to load them into an iPod or MP3 player)
  • A 275 page transcript book of all the audio content
  • A 180 page workbook stuffed with examples of the emails, subject lines, and ideas discussed in the course (including analysis of some of my best performing emails)

          So here's the deal:

          Street-Smart Email normally costs $795

          But if you order by high NOON (pacific time) on Sunday September 5th, I'll let you have it for just $595.

          And shipping is free.

          That's $200 off the regular price, and it also comes with a 30-day money-back guarantee.  If you're not happy with it, just return it before 30 days and I'll refund your money. 

          Again, it's only intended for serious marketers.

          And if you're someone who merely "plays" business, you're better off not getting it at all (it won't do you any good).

          However, this $200.00 discount ends at noon on Sunday, 9/5.

          So if you want it, grab it today (while you still can).

          Just click the "Add To Cart" button below: 




Click Here For Your
Street-Smart Email System


                                   Sincerely,
 
                                  

                                   Ben Settle


P.S.  Street-Smart Email also comes with 4 bonus interviews with some of the most brilliant email marketing minds on the planet, including:

... Jay White ("go-to" email copywriter for top Internet marketers like Alex Mandossian, Stephen Pierce, Rich Schefren and Jeff Walker)...

... Mike Dillard (7-figure info-publisher whose emails have helped earn millions of dollars in sales — and who has made more money from a single 500 word email than most best-selling authors make from all their 500 page books combined)...

... Michael Senoff (marketing coach who recently perfected an extremely simple and profitable way to do email offers hardly anyone knows about)...

... and Terry Dean (the "guru's guru" of email marketing, who taught many of today’s big gun Internet marketers how to make their fortunes online with email).

Here's a sample of what you'll find in these interviews...
  • A simple formula for writing a profitable 7-email auto-responder series.
  • The "countdown" email secret for literally doubling (or even tripling) your sales and profits.  (I have never seen this not exponentially increase response when done correctly.)
  • The single most profitable way to build a targeted opt-in email list of buyers (not just free subscribers, but BUYERS.)
  • "Ninja" ways to thwart the spam filters. 
  • The difference between writing emails for higher-end products... and for writing emails for inexpensive products like eBooks. 
  • What to say in your "PS" for maximum response.
  • How to use one of the "dirty" sides of human nature to sell more with email.  
  • How to use your prospects' mobile phones to increase their chances of buying from your emails. (A HUGE chunk of your subscribers are probably reading your emails on their mobile phones where they cannot easily buy your products from.  Use this exact verbiage in your emails, and you can start capturing these "lost buyers" in droves.)
  • How to use your product's defects as a way to make more sales.
  • How to "glide" through the process of writing a profitable email that gets the job done.  (I heard world class copywriting coach John Carlton teach this, and it works brilliantly with emails.)
  • Why you should usually NOT end your deadlines at midnight (and a far better time to end them to nab the maximum number of sales).  
  • A secret way of using PayPal to get almost 100% email open rates... AND as much as double your up-sell rates.  (However, this secret may be time sensitive — as it won't be long until the goo-roos start shamelessly overusing it and ruining its power.  So the sooner you use this, the better...) 
  • How to almost instantly melt away skeptic resistance in your emails.  (This trick is used all the time by one of the world's most successful email marketers.  Here's how you can use it, too.)  
  • How to use email to position yourself as an expert in your market if you are just starting out. (And become a "household name" as fast as humanely possible.) 
  • How to set up joint ventures with other marketers with giant lists — even if you're a complete newbie with no name recognition or reputation. 
  • The exact number of times you should send your list offers and sales promotions.
  • And a whole lot more.
Including a an extremely valuable 2-hour lesson revealing a little-known way of selling online (with emails, blogs, sales letters, podcasts, videos, etc) that...

Works Like Gangbusters
Even If You Have
No Idea How To Sell
And Do Everything "Wrong."

This secret is, in my opinion, the KING of selling online.

It's far more profitable (and more fun) than any other sales method I've ever seen.  And it works so well you can still be successful even if you do everything else wrong in your sales materials.

Anyway, those are just a few of the secrets you'll learn in these bonus interviews with some of the world's top email marketing minds. 

But there's no time for dilly-dally.

If you want in, grab your system today (while you still can) below:




What Others Are Saying
About Ben Settle & His Street-Smart Email System...



“Best. Dang. Email. Course. Ever.”

Best. Dang. Email. Course. Ever. 

Really, really good stuff.   I stopped the RV and wrote tomorrow's email. And now I'm about to write Monday's.

- Ray Edwards
Copywriter whose clients have included
Tony Robbins, Jack Canfield, Armand Morin,
Jeff Walker, Frank Kern, and Mark Victor Hansen

www.RayEdwards.com



“My Sales Have
Never Been Higher”


Hi Ben,

This email course is incredibly valuable.

I can't think of another info product I've purchased in the last 3 years which comes close. I've listened to the cd's twice and read the transcript once. Each time I get something new... My sales have never been higher, and I've been getting a lot of positive feedback from members as well.

Thanks Ben - this is fun, and profitable!

- Travis Giggy



“Subject Line Chapter Alone
Is Worth A Small Fortune...”


Hey Ben, your "Street Smart Email System" is, by far, the best program I have read on how to write emails that get opened and read. The chapter on subject lines alone is worth a small fortune to anyone serious about email marketing. Two thumbs up from me.

- John Anghelache
Copywriter whose clients have included
Gary Halbert, Michel Fortin, Yanik Silver,
Joe Vitale, David Garfinkel and Peter Stone

www.JohnAngelCopywriting.com



“First Chapter Alone
Was Worth Multiple Times
The Investment”


Hey Ben,

I'm a fulltime copywriter who manages several lists for clients. I write on average 6 emails a day for some pretty huge, and well established info-marketers. I'm less than a quarter way through your course and I gotta say it's blown me a way. Your first chapter on subject lines alone was worth multiple times the investment.

- Francis Ablola
www.ablola.com



“Already Starting To
Bring In More Sales”


I’m already testing a couple things he recommends and they’re already (just within the past 3 days) starting to bring in a lot more sales. I think it might even DOUBLE the sales I’ve been getting from e-mail marketing.

-Doberman Dan Gallapoo
www.DobermanDan.com



“You Have Some Of
The Best Hooks”


I’ve read your stuff and you have some of the best hooks. You really know how to work the hook and the angles.

-Brian Clark
www.CopyBlogger.com



“Can't Help But Look
When I Get An Email”


Ben writes some of the most compelling subject lines I’ve ever seen, and implements a very unique style in his blog. Honestly, I can’t help but look when I get an email, or see a new post from him in my Google Reader.

-Dr. Glenn Livingston
www.GlennLivingston.com



“About To Be
In The Top 45 Executives
In My Company”


Ben, the one email you wrote for me has already made earnable commissions of $31,000 and I’m about to be in the top 45 executives in my company by June. All thanks to you! [NOTE: I show and analyze this email on page 136 of the workbook in The Street-Smart Email Course - Ben]

-Nafis Noorali
www.Synergy1Power.com



“One Of The Best Investments
I’ve Ever Made!”


All I can say is “WOW.”  As soon as it hit my doorstep I had to drive to Charlotte, NC to get my hair done and listened to the 6 core CD’s in the system and was blown away. I got so many ideas that I was sitting in my car sending recording voice memos into my iPhone so I wouldn’t lose all the great ideas I was getting from the CDs. This is definitely one of the best courses I’ve ever bought on marketing. Thanks a lot Ben, keep up the great work!

-Marquetta Breslin
www.BraidsByBreslin.com



My Writing Has
Improved 200 Fold

You have really over delivered on this. I am getting a HUGE value from the program and can easily say it fits into the top 3 programs I've ever purchased. It is amazing. My writing has improved 200 fold and I can't wait to see what happens with my conversions.  Even more exciting is your system keeps me in front of the customer with ease and not feeling like I am pushing products all day long.

-Jason Froehlich
www.RenegadeFitnessResults.com



More Sales
And More Meaningful Connections
With My Customers

I've sent over 450 daily e-mails over 14 months using Ben's email methods.  And as a result I've increased my gross sales and made far more meaningful connections with my customers -- including joint ventures and other strategic partnerships -- than I would have never been able to make before.

- Michael Senoff
www.HardToFindSeminars.com