“Street-Smart”
Email Secrets
Of An Email
Marketing Strategist
Who Lives And Dies By His Results...
- A neurological discovery that makes it super easy
(even for newbies) to write money-making emails.
- How to accurately
test your emails without using tracking links
or software.
- A secret way of using PayPal to get almost 100%
email
open rates... AND as much as double your up-sell rates.
- How to quickly knock out profitable emails in 15
minutes or less... even if you're not feeling energetic or have "brain
fog."
- A little-known way to use your prospects' mobile
phones to increase
their chances of
buying from your emails.
- "Ninja" ways to thwart the spam filters....
Dear Friend,
If you'd like to
beef up your sales by as much as 100%, 200%, even 300%
(or
more)... using simple
little emails you can type out in 15-20 minutes (or
less), then this letter
will show you how.
Here's the story:
My name is Ben
Settle. I'm a direct response copywriter and email marketing
specialist. Some of my
clients have included
Ken McCarthy
(7-figure email marketer, and Internet marketing "pioneer")...
Mike Dillard
(multi-million dollar info-marketer who also has consulted
Robert Kiyosaki's website team)...
and
Captain Chris Pizzo (world
leader in the hyper-
competitive
self defense niche). I'm also
the
Chief "Conversions" Officer
for the Internet's largest Golf info-publisher
(routinely writing and testing emails to
multiple
100,000+ name lists). And in addition to that, I am
currently re-writing emails for
CarbonCopyPro
-- one of the
Internet’s biggest
marketing education and resource companies.
Anyway, why
is this important for you?
Because I have
just created a new course revealing all my most
profitable
strategies for writing emails that get read, clicked and bought from.
And (for now) I
am releasing it publicly
to those who qualify.
What do I mean
by "qualify"?
Well, for one
thing...
This Course
Is Not "Cheap."
In fact, it's
pretty darn
expensive.
It's not for
people looking for pretty graphics or dozens of hours of content,
either. (There are zero graphics, and it is designed to be
learned in under 5 hours.)
And it's
definitely NOT for people looking for a "magic pill."
To help you
decide if it's for you or not, here's what's inside:
- A "stealth" way to
write emails that LOOK like
content and teaching...
but are really pure selling.
(This
little-known type of email looks nothing like a sales pitch, is eagerly read by most
people, and
does
a FAR better job of selling than the direct approach.)
- The "nuclear option" subject line that is so potent it's almost guaranteed to
get opened by lots of people on your list. (Even by people who never
open your emails!)
- Exactly
how many emails to send before asking for the
sale. (This comes straight from one of the Internet's savviest email
testers.)
- What Australians
know
about writing extremely profitable emails
that most other people don't. (And how to use this secret from "down
under" right away no matter where
you live).
- The completely
un-scientific (yet 100% accurate)
way
to
test
emails
without
using
any
tracking
links
or
software.
- A
neurological discovery that lets even total newbies
write emails that get read, clicked and bought from.
- 21 examples of how to turn ordinary, "boring" events
into dozens of profitable
emails. (I've made sales from
emails talking about everything from my
dog pooping in the rain to the time I farted in study hall as a
kid. Learn how to do this, and you can spin almost ANYTHING that
happens to you — or has happened to you in the past — into sales.)
- Exactly what to write in your first auto-responder
message that can 1.) Bond
new subscribers to you right away 2.) Build
unbreakable trust and 3.) Persuade
new subscribers to buy what
you're selling on the first
contact.
- How to plug your products or services in EVERY email
you send out... without sounding obnoxious or turning people off. (In
fact, do it the way I show you, and people will practically look forward to clicking on your
product
plugs!)
- What to do to
the links in your emails to
get even your most skeptical
and hostile
prospects to trust
you. (I learned this technique from email marketing "pioneer" Ken
McCarthy, and it's one of the single best ways to build long term
readership and buyers I've ever seen.)
- The "un sexy"
subject line format that often gets unusually high open rates
when
tested. (Just for kicks, I once used this kind of subject line as an
ezine article title, and it got more views within 4 months... than all my highest
viewed
articles did in the previous 4 years!)
- How to use all the content other people put out
to make more sales from your
emails. (And without swiping or breaking any
copyright laws.)
- The best way to write emails if you
are selling information.
(And
also...
the
best
way
to
write
emails
if
you
are
selling
a
service
or a physical
product.)
- A "caveman simple" way of launching new
products just with
email. (I learned this from studying how a
certain multi-billion dollar Hollywood studio launches its new
movies. There's nothing complicated or fancy about it, yet it can
multiply
your conversions through the roof!)
- A secret writing "trick" (discovered by a computer
scientist) for getting unusually high readership and...
How To "Jimmie" Your Emails
To Make Them Easier To Keep
Reading
Than To Stop Reading.
Not
1 in 1,000 email marketers does this.
And yet, it's
helped my emails pull huge responses — especially in the
ultra
competitive golf niche
(where people are often on
multiple
lists that are emailing them 2, 3 even 4 times per
day).
More:
This "trick"
also
makes your OTHER writings more responsive, too — including your sales
letters, PPC ads, ezine articles, blog posts, and
even your social media messages (especially
tweets).
Best
part?
It's
monkey-simple to
learn and use, too.
But that's just for
starters, here are some more email
strategies included in this course:
- The #1 EASIEST way
to write a profitable email ever invented.
(Believe it or not, your brain
WANTS you to write this way... and your
prospect's brains WANT you to deliver the information in this exact
format.)
- How to use strange
and bizarre events to stick out like a sore thumb in your readers'
inboxes almost every time. (Especially when surrounded with a
bunch of the "same old, same old" goo-roo email offers.)
- A very simple
auto-responder secret (seen in
"Dear Abby"
columns) a few,
very savvy marketers use to sell millions of dollars worth
of
products online each year.
- How to virtually eliminate spam
complaints by sending MORE email. (I admit, this secret is a
little weird, but if you
follow my instructions, it works like
gangbusters to get near-zero spam
complaints.)
- A "dignified" way to
use misspellings and horrible grammar
to sell more
products in your emails.
- The secret reason why valuable free content
emails are now deleted in MASS today... and how to make sure you're not
one of "the deleted."
- Why the most
profitable
emails are written FAST. (And how to write your emails in as little as
10-15 minutes per day.)
- Why it's a
big mistake to say "click here" or use
any other kind of
call-to-action
verbiage in your emails. (Besides the spam filters zapping
your message, there's
another hidden
reason why this destroys sales. Here's what to do with your
links
instead.)
- Which is better — HTML or plain text emails?
(Obviously, you have to test to learn the answer for your
business. BUT, what's not so obvious is that using the most
responsive format can actually hurt your sales long
term.
Here's what I suggest doing.)
- A secret spammer technique that lets legitimate
marketers legally and
ethically get more sales. (Don't worry, people actually LIKE when
you do this — and even welcome
it.)
- 13 ways to write subject lines that get into peoples'
"psychology"
so they almost cannot resist at least opening
your emails and
checking out what you have to say.
- How to quickly knock out profitable emails even on
days when you're not feeling energetic or have "brain fog."
- A little-talked about way of using your emails to
sell
to people who are not even on your list!
- How to write emails even if you hate writing and find
it extremely hard. (It's
a statistical fact that most people hate writing.
Here's a "fool proof" way to make writing not only easy, but fun!)
- How to make your emails "distraction proof."
This is the most important email skill you
can possess.
Why?
Because think of
what competes for your reader's attention when they get your
emails: Multiple
incoming ("screaming crisis") emails from friends, family or work...
a flurry of instant messages popping up on their screens... skype
calls... ringing phones... FaceBook updates...
Tweets... crying children... and
dozens
of other things
that can detract from your message.
As a
result, most emails are deleted on the
spot.
But, you won't
have to worry about that.
Because in The
Street-Smart Email System I'll show you my secret way of cutting
through ALL of this clutter, and get complete,
undivided
attention every time you send out an email.
In fact, if you
do
this
part right (the way I teach)...
People "Tune In" To Your Emails
Each Day As Eagerly As They Do
Their Favorite TV Or Radio Show!
They almost
can't help it — they'll need their "fix" of you each day.
Here are a few
more secrets inside this course:
- How watching a
certain popular TV
show (from the 1990's) can dramatically
increase the response of your emails. (I've gotten many of my best, and most profitable email themes and
ideas just from watching this show.)
- How to "program" (like a computer) your brain to give
you an almost unlimited
number of ideas for your emails at will. (This is how
I'm able to write
daily emails for multiple businesses almost without strain. In
fact, when you do this,
your problem won't be coming up with new ideas... it will be trying to remember them all!)
- The secret Ronald Reagan negotiation strategy (used
by some of history's most persuasive
men and women) that can make almost any email
more responsive and profitable.
- The fastest
and easiest way to
get freebie seekers
to unsubscribe off
your list, while also getting the "fence sitters" to buy at the same
time.
- The one kind
of subject line to use if you absolutely
MUST get the email opened. (The late great copywriter Gary
Halbert did this ALL the time in his most successful sales letters
and ads.)
- Is there a best time of the day for sending
emails? (Someone asked what time of the day I would send out
an email if I was going to be be-headed if the recipient did not open
it. Here's my answer.)
- Clever ways (used by some of the Internet's top email
marketers)
to reduce spam
complaints and unsubscribes. (Some of these ways are
"unorthodox",
but they all work, and chances are your competition is NOT
using them).
- Word-for-word, the single most important part of your
email to
test. (Many tests show this "sleepy" part of your email
can be even MORE important than your subject line!)
- How to create
email surveys that will show you (1) exactly what your list
wants to
buy and (2) how much money they are willing to pay. (Potentially
letting you know exactly what
to sell to your list
and how much to charge
before you even
create your product!)
- The most profitable number of times to plug your
links in an email. (And
why the "P.S." is not
always the best place to put a link!)
- The "water cooler" subject
line that is extremely hard for people to resist opening. (I
figured this out several years ago while watching people
yapping away at a job I worked at. Best part: It takes zero
creativity
whatsoever.)
- How to take the pressure and anxiety off of writing
emails. (This tip is used by world class
athletes who compete under immense pressure with lots of money at
stake.
And it's perfect for
when you need to get an email out and don't want
to "choke" under the pressure.)
- A small change you
can make in the way you distribute
your emails that is so powerful, there is only ONE case I know
where
it did NOT increase response! (I cannot guarantee this will work
for
you, but it does work for most people who try it, and one marketer I know said he got a
3,333% response increase
doing it! It's so ridiculously easy, too. Just
follow my
simple instructions and see for yourself.)
I could
go on and on with this.
That's
just a small
taste of what's
in this course, and we haven't even scratched the
surface of all the tips, strategies
and ideas inside.
The course
includes:
- 12 audio CD's
(the "meat" of the course is the first 6 CD's, which is a little under
5
hours
of content. The other 6 CD's are bonuses — see the "PS" below
for
details)

- 1 data CD
(with all the audio bundled on as MP3's in case you'd like to load them
into an iPod or MP3 player)
- A 275 page
transcript book of all the audio content
- A 180 page workbook
stuffed
with examples of the emails, subject lines, and ideas discussed in the
course (including analysis
of some of my best performing emails)
So here's
the deal:
Street-Smart
Email normally costs
$795.
But if you order
by
high NOON (pacific time) on Sunday September 5th, I'll let you have
it for just $595.
And shipping is
free.
That's $200 off
the regular price, and it also comes
with a 30-day money-back guarantee. If you're not happy with it,
just return it
before
30 days and I'll refund your money.
Again, it's only
intended for
serious
marketers.
And if you're
someone who merely "plays" business, you're better off not getting it
at all (it won't do you
any
good).
However, this
$200.00 discount ends at noon on Sunday, 9/5.
So if
you want it, grab it
today
(while you still can).
Just click the "Add To Cart" button
below:
Ben
Settle
P.S.
Street-Smart Email also comes with 4 bonus interviews
with some of the most brilliant email marketing minds on the
planet, including:
...
Jay
White ("go-to"
email copywriter for top Internet marketers like
Alex Mandossian,
Stephen Pierce,
Rich
Schefren and
Jeff Walker)...
...
Mike
Dillard (7-figure info-publisher whose emails have helped earn
millions
of
dollars in sales — and who has made more money from a single 500
word email than most best-selling
authors make from all their 500
page
books combined)...
...
Michael
Senoff
(marketing
coach
who recently perfected an extremely
simple and
profitable way
to do email offers hardly
anyone
knows about)...
... and
Terry
Dean (the "guru's guru" of email marketing, who taught many of
today’s big gun Internet marketers how to make their fortunes online
with email).
Here's a
sample of
what you'll find in these
interviews...
- A simple formula
for writing a profitable
7-email
auto-responder series.
- The "countdown" email secret for literally doubling
(or even tripling)
your sales and profits. (I have never seen
this not exponentially
increase response when done correctly.)
- The single most
profitable way to build a targeted
opt-in email list of buyers
(not just free subscribers, but
BUYERS.)
- "Ninja" ways to thwart the spam
filters.
- The difference
between writing emails for higher-end
products... and
for writing emails for inexpensive products like eBooks.
- What to say in your "PS" for maximum response.
- How to use one of
the "dirty"
sides of human nature to sell more with
email.
- How to use your prospects' mobile phones to increase
their chances of
buying from your emails. (A HUGE chunk of your
subscribers are probably reading your emails on their mobile phones
where they
cannot easily buy your products from. Use this exact verbiage in your
emails, and you can start capturing these "lost buyers" in droves.)
- How to use your
product's defects as a way to make more
sales.
- How to "glide" through the
process of writing a profitable email that
gets the job done. (I heard world class
copywriting coach John Carlton teach this, and it works brilliantly
with emails.)
- Why you should
usually NOT end your deadlines
at midnight
(and a far better
time to end them to nab the maximum number of sales).
- A secret way of using PayPal to get almost 100%
email
open rates... AND as much as double your up-sell rates.
(However,
this secret may be time sensitive — as it won't be long until the
goo-roos start shamelessly overusing it and ruining its power.
So the sooner you use this,
the better...)
- How to almost
instantly melt away skeptic resistance
in
your
emails. (This trick is used all the time by one of the world's
most successful email
marketers. Here's how you can use it,
too.)
- How to use email to position yourself as an expert in
your
market if you are just starting out. (And become a "household name" as
fast as humanely possible.)
- How to set up joint
ventures with other marketers with giant lists — even
if you're a complete newbie
with no name recognition or
reputation.
- The exact number of times you should send your list
offers and sales
promotions.
Including a an extremely valuable 2-hour lesson revealing a
little-known way of selling online (with emails, blogs, sales letters,
podcasts, videos, etc) that...
Works Like Gangbusters
Even If You Have
No Idea How To Sell
And Do Everything "Wrong."
This secret is, in my opinion, the KING of selling online.
It's far more profitable (and more
fun) than any other sales
method I've ever seen. And it works so well you can still be
successful even if you do everything else wrong in your sales materials.
Anyway, those are just a
few
of the
secrets
you'll learn in these bonus interviews with some of the world's
top email marketing minds.
But there's no time for dilly-dally.
If you want in, grab your system
today
(while you still can) below:
What Others Are Saying
About Ben Settle & His Street-Smart Email System...
“Best. Dang. Email.
Course. Ever.”
Best. Dang. Email. Course. Ever.
Really, really good stuff. I stopped the RV and wrote
tomorrow's email. And now I'm about to write Monday's.
- Ray Edwards
Copywriter whose clients
have included
Tony Robbins, Jack Canfield, Armand Morin,
Jeff Walker, Frank Kern, and Mark Victor Hansen
www.RayEdwards.com
“My
Sales Have
Never Been Higher”
Hi Ben,
This email course is incredibly valuable.
I can't think of another info product I've purchased in the last 3
years which comes close. I've listened to the cd's twice and read the
transcript once. Each time I get something new... My sales have never
been higher, and I've been getting a lot of positive feedback from
members as well.
Thanks Ben -
this
is
fun,
and
profitable!
- Travis Giggy
“Subject
Line
Chapter
Alone
Is Worth A Small Fortune...”
Hey Ben, your "Street Smart Email System" is, by far, the best program
I have read on how to write emails that get opened and read. The
chapter on subject lines alone is worth a small fortune to anyone
serious about email marketing. Two thumbs up from me.
- John Anghelache
Copywriter whose clients
have included
Gary Halbert, Michel Fortin, Yanik Silver,
Joe Vitale, David Garfinkel and Peter Stone
www.JohnAngelCopywriting.com
“First Chapter Alone
Was Worth Multiple Times
The Investment”
Hey Ben,
I'm a fulltime copywriter who manages several lists for clients. I
write on average 6 emails a day for some pretty huge, and well
established info-marketers. I'm less than a quarter way through your
course and I gotta say it's blown me a way. Your first chapter on
subject lines alone was worth multiple times the investment.
- Francis Ablola
www.ablola.com
“Already Starting To
Bring In More Sales”
I’m already testing a couple things he recommends and they’re already
(just within the past 3 days) starting to bring in a lot more sales. I
think it
might
even
DOUBLE
the
sales
I’ve been getting from e-mail marketing.
-Doberman Dan Gallapoo
www.DobermanDan.com
“You Have Some Of
The Best Hooks”
I’ve read your stuff and you have some of the best hooks. You really
know how to work the hook and the angles.
-Brian Clark
www.CopyBlogger.com
“Can't Help But Look
When I Get An Email”
Ben writes some of the most compelling subject lines I’ve ever seen,
and implements a very unique style in his blog. Honestly, I can’t help
but look when I get an email, or see a new post from him in my Google
Reader.
-Dr. Glenn Livingston
www.GlennLivingston.com
“About To Be
In The Top 45 Executives
In My Company”
Ben, the one email you wrote for me has already made earnable
commissions of $31,000 and I’m about to be in the top 45 executives in
my company by June. All thanks to you!
[NOTE: I show and
analyze this email on page 136 of the workbook in The Street-Smart
Email Course - Ben]
-Nafis Noorali
www.Synergy1Power.com
“One Of The Best
Investments
I’ve Ever Made!”
All I can say is “WOW.” As soon as it hit my doorstep I had to
drive to Charlotte, NC to get my hair done and listened to the 6 core
CD’s in the system and was blown away. I got so many ideas that I was
sitting in my car sending recording voice memos into my iPhone so I
wouldn’t lose all the great ideas I was getting from the CDs. This is
definitely one of the best courses I’ve ever bought on marketing.
Thanks a lot Ben, keep up the great work!
-Marquetta Breslin
www.BraidsByBreslin.com
“My Writing Has
Improved 200 Fold”
You have really over delivered on this. I am getting a HUGE value from
the program and can easily say it fits into the top 3 programs I've
ever purchased. It is amazing. My writing has improved 200 fold and I
can't wait to see what happens with my conversions. Even more
exciting is your system
keeps me in front
of the customer with ease and not feeling like I am pushing products
all day long.
-Jason Froehlich
www.RenegadeFitnessResults.com
“More Sales
And More Meaningful Connections
With My Customers”
I've sent over 450 daily e-mails over 14 months using Ben's email
methods. And as a result I've increased my gross sales and made
far more meaningful connections with my customers --
including joint
ventures and other strategic partnerships -- than I would have
never been able to make before.
- Michael Senoff
www.HardToFindSeminars.com